Where you will be. A boardroom, a gala, a wedding you are not the bride at, an ordinary Tuesday. Each asks for something different.
Who you are there. Host or guest, the one speaking or the one listening, the founder or the family. Role shapes a garment more than taste does.
When. A date lets us work backwards. Without one, we work forwards and hope.
How you want to feel. This is the one people apologise for not knowing precisely. You do not need to. “Not overdressed” or “taken seriously” is already enough to design from.